Human Directional Advertising Sign Holders.
That is the most professional title I could find for those that wave Domino's signs and the like out on the street at passing motorists and pedestrians.
The least professional title I could find is professional distracting traffic hazards.
This is my personal least favorite type of marketing.
I believe it is not only is it distracting and a real traffic hazard, but I also question it's effectiveness (the business the sign holder above was promoting is now closed). Everything from guns to pizza to fresh salmon utilizes this marketing technique here in Bellingham. Seems to me to be more popular here than in other places I have lived or visited and I wonder why that is. Perhaps the abundance of cheap labor, or perhaps maybe it is because so many other businesses do it, businesses figure it must be worth it.
Regardless of the reason for the abundance of human sign holders in the area, it doesn't seem to be a trend that's going away anytime soon.
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