Colombia is Passion works hand in hand with local and international media to promote Colombia overseas by disseminating positive information and news about the country.
Although its focus is primarily international, the Colombia is Passion brand works locally in the development of communication campaigns and strategies that generate in all Colombians a sense of belonging and an emotional link to the country and its brand.
In this case, we can find in the video a perfect example of the work that this company does to promote the tourism in Colombia.
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