Drive through challenges

                    I saw this advertisement a month ago. This is an advertisement for Mercedes Benz car. In the advertisement the guy gets a challenge to follow the courier vehicle through which is he sends a nice dress as a gift mistakenly to her mom instead of her girlfriend, and the dress which he selected for her mother gave to his girlfriend. Now he has the challenge to get that gift before it reaches to his mother. He follows that courier vehicle wherever it goes. During the driving he faced many challenges and finally when he received the gift, her mom was behind him and snatched the gift from him as she thought it was for her. The idea is driving through challenges is really incredible because as we know everyone faces many challenges while driving. Every day, we get some new challenges such as, traffic jam, red signal especially when you the going to office or anywhere else, bad weather, and a long way to go.

 In this commercial, the product they promoting is a car which has all the facilities that can help us in any situation when we drive, and they are showing each quality one by one so that people can realize when and where we have to all those functions. The product has always been highlighted and the name of the brand and the logo of the company is permanently fits in front. I really appreciated this idea because while you are watching commercial you eagerly want to know the product name and brand, and at the very end it says “the next challenge is not really faraway “which means people should buy this product because it really to chase any challenge. The tagline of the product is really attractive which says “the best or is nothing “in my point of view they wanted to say never could be better than this.